MTS INNORAMA’s interactive panorama
utilizes modern technology to turn a simple wall calendar into an art object – a unique experience that breaks conventional boundaries, much like everything MTS creates.
This expansive 2.5-meter panoramic calendar connects Russia’s most remarkable locations, spanning from the Barents Sea coast to Kamchatka. Regardless of their location, all these areas are covered by MTS services. To explore these places, download the MTS INNORAMA app from App Store or Google Play and discover new perspectives every two months. Simply aim your smartphone at the calendar’s seasonal section, and watch it come to life beyond the flat surface through augmented reality.
utilizes modern technology to turn a simple wall calendar into an art object – a unique experience that breaks conventional boundaries, much like everything MTS creates.
This expansive 2.5-meter panoramic calendar connects Russia’s most remarkable locations, spanning from the Barents Sea coast to Kamchatka. Regardless of their location, all these areas are covered by MTS services. To explore these places, download the MTS INNORAMA app from App Store or Google Play and discover new perspectives every two months. Simply aim your smartphone at the calendar’s seasonal section, and watch it come to life beyond the flat surface through augmented reality.
MTs-innorama
Year: 2017
Client: MTS
Agency: BBDO
Role: Senior Art Director
Recognition: White Square International Advertising and Marketing Festival 2017 – Bronze / Promo souvenirs and Business gifts
Client: MTS
Agency: BBDO
Role: Senior Art Director
Recognition: White Square International Advertising and Marketing Festival 2017 – Bronze / Promo souvenirs and Business gifts
